Two things SRRF does. Done well. Done now.
No bloated feature list. SRRF handles the instant response and the follow-up — so the lead never goes cold while you're busy showing a house.
AI Lead Follow-Up
Instantly engage leads from Facebook, Instagram, WhatsApp, and your website — 24 hours a day. SRRF responds in under 30 seconds with a natural, personalized message and follows up automatically if the lead goes quiet.
- Instant response to new inquiries
- Personalized conversation using the lead's name
- Automated multi-touch follow-up sequence
- Active 24/7 without manual input
Built-in CRM & Lead Inbox
SRRF comes with its own purpose-built CRM — no third-party connection required. Every lead, conversation, and appointment lives in one place, with the full AI context already attached.
- Unified inbox across SMS and email
- Full conversation history per lead, with AI reasoning visible
- Pipeline and stage tracking (new / qualified / showing booked / closed)
- Calendar integration for showings and follow-ups
- Lead routing rules — by source, by geography, by agent
- Voice profile settings per agent
Real conversation, real conversion
This is what a real SRRF conversation looks like. From lead notification to booked tour — automatically, in under 90 seconds.
How the Broker plan works
Broker is $699/mo for up to 5 realtors — one shared lead pipeline, a centralized admin dashboard, and a dedicated portal for every agent. Here's how leads flow through your team.
Your brokerage runs ads → leads land in your shared ManyChat account.
The broker admin sees unassigned leads in the SRRF portal and assigns each to a realtor.
The realtor replies from their SRRF portal — the lead always sees the brokerage's identity.
Ready to stop missing leads at 11 PM on a Sunday?
Book a 15-minute demo. We'll show you what an answered lead looks like.