Brand and content
The identity system your company is recognised by, the voice it writes in, and a first production run built on both. Built once and handed over. Native English and Portuguese, never translated after the fact.
- Identity system: wordmark, color scales, typography, iconography and motion tokens, delivered as .fig plus a .zip of exported assets
- Logo package: SVG, PNG at 1x/2x/3x, monochrome and reversed variants, favicon and app icon set
- Mascot design where it fits: character sheet, three expressions, and a usage page saying when not to use it
- Voice and messaging guide: positioning line, three proof points, tone rules, and a do-not-say list, written separately in English and Portuguese
- Social templates: 12 post layouts and 4 story layouts in Figma, editable by your team without us
- Static production, sized per channel, at the volume agreed in the scope
- Motion production, 6 to 20 seconds, captioned in both languages, at the volume agreed in the scope
- Video: direct-to-camera and talking-head edits, colour and audio finished, delivered as MP4 plus SRT
- Illustration and diagrams drawn to the identity, not stock
- A brand page in your workspace that stays the single source of truth
- 1
Audit
We read everything you already have: site, decks, ads, social. You get a written list of what is inconsistent and what is worth keeping.
- 2
Plan
One direction, not three to choose from. We show the system applied to real surfaces, so you are approving the thing itself.
- 3
Ship
Identity, guide and templates land together. Nothing is delivered as a picture of a deliverable.
- 4
Hand over
The system, the guide and the templates go to your team, with the first production batch as the worked example. The guide is written so your team can extend it. The project closes with one measurement against the metric agreed at diagnosis.
- Step 1Audit written and reviewed with you. Direction agreed in one call.
- Step 2Identity system drafted: wordmark, colors, typography, iconography. Applied to three real surfaces.
- Step 3Voice guide in both languages, plus the logo package and social templates.
- Step 4First production batch shipped: 8 posts and 2 motion pieces, live on your channels.
SRRF Studio
Talking head essay
SRRF Studio
Direct-to-camera essay
SRRF Studio
Founder POV, on camera
Start with how you sell today.
A 30-minute call. You describe the commercial process as it runs now, and we tell you whether an examination is warranted, or that we are not the right firm for it.